Receive advice and strategies tailored to your negotiation.
Leverage AI-powered analysis to understand your negotiation environment better.
Use less time for your negotiations and get better outcomes.
The Sound Negotiator Assistant is your personal assistant to apply the Sound Negotiator method. Prepare for your negotiations together, draft emails, get answers to your questions and get expert advice.
The Sound Negotiator Assistant is your reliable partner, providing real-time support and expert advice. Whether you’re preparing for a high-stakes business deal or a personal negotiation, our AI-powered assistant helps you navigate the complexities with ease.
Our assistant guides you through every stage of your negotiation, from preparation to post-negotiation review. With personalized strategies and data-driven insights, you’ll be equipped to make informed decisions and achieve optimal outcomes.
The Sound Negotiator Assistant embodies our principles of transparency, resilience, and a deep understanding of both psychological and strategic aspects of negotiation.
Try the Sound Negotiator Assistant today and experience a new level of negotiation success.
From large corporations to individual professionals, clients turn to the Sound Negotiator Assistant for its support, insights and productivity boost. Our AI-powered tool helps you understand the other party’s perspective, ask the right questions, while sticking to a sound and proven negotiation method and process.
The assistant adapts to your unique needs, providing tailored advice and strategies based on the Sound Negotiator Method. It ensures you stay ahead in every negotiation.
Ready to see how the Sound Negotiator Assistant can transform your negotiations? Try it for free today.
Take your negotiation support on the go! The Sound Negotiator Assistant is available as a mobile app in the App Store and Play Store.
Access all the features and support you need, anytime, anywhere.
We believe that old-fashioned negotiation methods lead to mediocre outcomes. We advocate for an ethical, sustainable, and straightforward approach to negotiation:
Our approach is baded on honesty and openness, by sticking to the truth you can build truly sustainable solutions and relationships.
Resilient
We do not shy away from conflict; instead, we see it as an opportunity for growth and understanding.
Inquisitive
Questions create awareness. Be humble, curious, listen and create tailored strategies. Don’t negotiate on autopilot.
Transformative
Focus on psychology and emotion, not just on rationality. Negotiate ‘In their world, to their benefit’, not ‘in your perceived rational world, to your benefit’.
Empowering
The principle of ‘Never negotiate with yourself‘ is vital to build the confidence and comfort required to be a Sound Negotiator.
Curious how to get the support of the Sound Negotiator Assistant?
At Sound Negotiator, we offer flexible and transparent pricing options tailored to meet your unique circumstances. Our goal is to provide you with the best possible support and outcomes for your negotiations.
We believe in building strong relationships from the start. That’s why we offer a free introduction meeting to get introduced, understand your requirements, and see if a collaboration makes sense.

Fryse van Dijk is an expert negotiator with a wealth of experience globally. Part of his experience comes from 9 years of working, negotiating in particular, for a well-known Fortune 500 company. He has successfully negotiated strategically important, high-value contracts globally.
During his career, he has lived in South Africa, the Netherlands and Denmark and has now settled in the Netherlands, close to family and friends.
He is currently the Chief Negotiation Officer at Sound Negotiator. For those wondering, yes, that is a new title, and a role he believes should exist in most companies.
His belief is that sound negotiation will improve the quality of life for all, be it in business, public service or private life.
Besides his work at Sound Negotiator, he is a member of the board of Young Procurement Professionals and organizes events together with companies and public organizations to inspire and connect young procurement professionals.
On Saturdays, he is a farmhand, trying to ‘negotiate’ with sheep to go in the right direction..
A Sound Negotiator embodies the principles of transparency, resilience, inquisitiveness, transformation, and empowerment in their negotiation practices. They use the Sound Negotiator Method to achieve ethical, sustainable, and optimal outcomes, focusing on building strong, long-lasting relationships.
The Sound Negotiator Assistant is an AI-powered tool created to support you throughout your negotiation process. It provides real-time advice, data-driven insights, and post-negotiation reviews to help you achieve optimal outcomes.
Starting with the assistant is simple. We offer a free trial with our negotiation training programs. You can also subscribe directly on our website.
We offer flexible pricing options, including a free 1-month trial with our training programs and subscription plans starting at €58 per month. Custom solutions are available for companies wanting comprehensive support.
Yes, the assistant will align with your negotiation style and preferences, ensuring that you will feel comfortable with the recommendations and advice.
The assistant helps you to prepare for a negotiation, to ask the right questions, to have an agenda, to deal with cultural differences, to draft emails, to analyse emails, and it will answer all your negotiation-related questions
While ChatGPT provides general information and assistance, the Sound Negotiator Assistant is specifically designed for negotiation support. It leverages the Sound Negotiator Method to offer tailored strategies and real-time advice, ensuring you achieve the best possible outcomes in your negotiations.
By using the assistant, you can develop tailored strategies, ask the right questions, understand the other party’s perspective, and navigate the negotiation process with confidence. Its real-time advice and data-driven insights help you achieve better outcomes and build stronger, more sustainable relationships.
The assistant is unique in its ethical, transparent, and psychologically informed approach. It focuses on creating sustainable outcomes and relationships, rather than just closing deals.
Yes, the assistant is designed to handle international negotiations and is mindful of cultural differences. It tailors its strategies to respect and leverage these differences effectively.
The assistant has been developed by Sound Negotiator, and has been extensively tested in a wide variety of negotiations. The assistant is continuously updated and trained with the latest insights.
At Sound Negotiator, we believe in ethical, honest, and transparent negotiation practices. We do not endorse manipulative tactics and prioritize building trust and sustainable relationships.
Get in touch with us so that we can find out where you are going as a negotiator, team or company. We would like to find out what we can do for you if we decide to collaborate.
The world requires more Sound Negotiators.
Join us to make the world a better place, one negotiation at a time.
